Home > Uncategorized > Is Money More Important Than Sex in a Marriage?

Comments 0 Comments
Advertiser Disclosure


In relationships, money trumps looks, according to a new Experian survey of married people. It’s not how much money your partner has that makes or breaks the relationship, rather it’s how he or she manages it.

The survey asked what people want in a potential spouse, and 95% of respondents said financial responsibility is important. Physical attractiveness (86%) and career ambition (77%) also emerged as key factors, but personality compatibility came out on top, with 98% of people saying that’s crucial in finding a husband or wife.

The data comes from an online survey of 1,010 married adults conducted April 16 to 19. The margin of error is plus or minus 3.1 percentage points.

Money & Matchmaking

Meeting a man or woman with desirable attributes is one thing, but finding someone with similar goals can be a bit trickier. You’re not going to agree about everything, but some things are non-negotiable. When it comes to building a family, 98% of married people said it was important to share goals. Having similar life plans was the next-most important (97%), followed by similar financial ambitions (96%). Financial compatibility even beat out sexual compatibility, which 95% of married adults said was important, but that difference is within the margin of error.

It makes sense people care so much about financial compatibility. Money is intertwined with pretty much every aspect of life, giving it the potential to be a constant point of conflict. Numerous studies have analyzed the role of money in divorce, and a 2009 study from a Utah State University researcher found money fights predict the likelihood of divorce.

The funny thing is people don’t really like talking about money. The survey found 73% of women and 60% of men said having a spouse who is open about personal finance and credit makes him or her more attractive, which doesn’t quite line up with the 96% who say financial compatibility is crucial in a partner. As for those who are cagey about money, 59% of women and 44% of men say avoiding talking about money topics makes a person less attractive.

Whether you like it or not, talking about household finances and credit is practically a necessity for couples. Budgeting may not be the most romantic activity, but setting clear expectations for spending could help you avoid unpleasant conflicts. Getting a grip on credit is pretty easy, too. You’re entitled to free copies of your annual credit reports (here’s how to get them), and you can check your credit scores every month for free through Credit.com. You can do it together and get on track toward those shared financial goals.

More on Credit Reports and Credit Scores:

Image: iStock

Comments on articles and responses to those comments are not provided or commissioned by a bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by a bank advertiser. It is not a bank advertiser's responsibility to ensure all posts and/or questions are answered.

Please note that our comments are moderated, so it may take a little time before you see them on the page. Thanks for your patience.

Credit.com receives compensation for the financial products and services advertised on this site if our users apply for and sign up for any of them.

Hello, Reader!

Thanks for checking out Credit.com. We hope you find the site and the journalism we produce useful. We wanted to take some time to tell you a bit about ourselves.

Our People

The Credit.com editorial team is staffed by a team of editors and reporters, each with many years of financial reporting experience. We’ve worked for places like the New York Times, American Banker, Frontline, TheStreet.com, Business Insider, ABC News, NBC News, CNBC and many others. We also employ a few freelancers and more than 50 contributors (these are typically subject matter experts from the worlds of finance, academia, politics, business and elsewhere).

Our Reporting

We take great pains to ensure that the articles, video and graphics you see on Credit.com are thoroughly reported and fact-checked. Each story is read by two separate editors, and we adhere to the highest editorial standards. We’re not perfect, however, and if you see something that you think is wrong, please email us at editorial team [at] credit [dot] com,

The Credit.com editorial team is committed to providing our readers and viewers with sound, well-reported and understandable information designed to inform and empower. We won’t tell you what to do. We will, however, do our best to explain the consequences of various actions, thereby arming you with the information you need to make decisions that are in your best interests. We also write about things relating to money and finance we think are interesting and want to share.

In addition to appearing on Credit.com, our articles are syndicated to dozens of other news sites. We have more than 100 partners, including MSN, ABC News, CBS News, Yahoo, Marketwatch, Scripps, Money Magazine and many others. This network operates similarly to the Associated Press or Reuters, except we focus almost exclusively on issues relating to personal finance. These are not advertorial or paid placements, rather we provide these articles to our partners in most cases for free. These relationships create more awareness of Credit.com in general and they result in more traffic to us as well.

Our Business Model

Credit.com’s journalism is largely supported by an e-commerce business model. Rather than rely on revenue from display ad impressions, Credit.com maintains a financial marketplace separate from its editorial pages. When someone navigates to those pages, and applies for a credit card, for example, Credit.com will get paid what is essentially a finder’s fee if that person ends up getting the card. That doesn’t mean, however, that our editorial decisions are informed by the products available in our marketplace. The editorial team chooses what to write about and how to write about it independently of the decisions and priorities of the business side of the company. In fact, we maintain a strict and important firewall between the editorial and business departments. Our mission as journalists is to serve the reader, not the advertiser. In that sense, we are no different from any other news organization that is supported by ad revenue.

Visitors to Credit.com are also able to register for a free Credit.com account, which gives them access to a tool called The Credit Report Card. This tool provides users with two free credit scores and a breakdown of the information in their Experian credit report, updated twice monthly. Again, this tool is entirely free, and we mention that frequently in our articles, because we think that it’s a good thing for users to have access to data like this. Separate from its educational value, there is also a business angle to the Credit Report Card. Registered users can be matched with products and services for which they are most likely to qualify. In other words, if you register and you find that your credit is less than stellar, Credit.com won’t recommend a high-end platinum credit card that requires an excellent credit score You’d likely get rejected, and that’s no good for you or Credit.com. You’d be no closer to getting a product you need, there’d be a wasted inquiry on your credit report, and Credit.com wouldn’t get paid. These are essentially what are commonly referred to as "targeted ads" in the world of the Internet. Despite all of this, however, even if you never apply for any product, the Credit Report Card will remain free, and none of this will impact how the editorial team reports on credit and credit scores.

Your Stories

Lastly, much of what we do is informed by our own experiences as well as the experiences of our readers. We want to tell your stories if you’re interested in sharing them. Please email us at story ideas [at] credit [dot] com with ideas or visit us on Facebook or Twitter.

Thanks for stopping by.

- The Credit.com Editorial Team