San Francisco, CA | December 11, 2013
When it comes to paying for holiday purchases, men are more likely to say “charge it” than women, according to Credit.com’s 2013 Holiday Spending Survey. 62.37% of male respondents indicated they will use a credit card to pay for at least some of their purchases, while just slightly more than half of women (54.09%) said they plan to do so. Just under 43% of men (42.78%) say they will use credit cards for more than half of their holiday purchases, while only 33.19% of women say the same.
Women, on the other hand, report they are more likely to use debit cards or pay cash for some or all of their holiday purchase (59.09% of women versus 53.09% of men). Additionally, 30% of women say they will use credit cards less this holiday season than last, compared to 22% of men.
“These days, how we pay is nearly as important how much we spend,” said Adam Levin, chairman and co-founder of Credit.com. “The results of our latest survey have some important findings that provide some valuable insight into how our spending is changing – both qualitatively and quantitatively.”
Consumers reported that they expect to basically spend the same amount this year on holiday gifts as they did last year:
|This Season||Last Season|
|$200 or less||24.4%||25.2%|
|$500 or less||59.4%||58.6%|
|More than $500||40.6%||41.6%|
|More than $1000||12.9%||15.5%|
+/- 4.5 percentage points margin of error
Among those consumers who plan to use credit cards to pay for fewer of their gifts this holiday season than last, the primary reasons for doing so are:
Among those consumers who plan to use cash and debit cards to pay for more of their gifts this holiday season than last, the primary reasons for doing so are:
Debt is still putting a damper on this holiday season for many shoppers. Those consumers who plan to use credit cards less than last holiday season have much higher outstanding (unsecured) debt than those who plan to spend more. 43.1% of those who plan to use credit cards less this holiday season report they have more than $10,000 in outstanding debt, compared to 27.7% of those who plan to use credit cards for more of their gift purchases.
Overall, the Credit.com 2013 Holiday Survey results indicate that even though spending will likely remain flat, there are strong indications that people are less likely to make those purchases with credit cards than with cash or debit cards.
“It’s great that many consumers are trying to be careful about only buying what they can afford during the holidays,” says Gerri Detweiler, Credit.com’s director of consumer education. “But those who use cash and debit cards should keep in mind that credit cards offer greater protection if they are lost or stolen, or if there is a problem with a purchase.”
About the Survey
Credit.com 2013 Holiday Shopping Survey was based on data collected from 426 US consumers, aged 18+, using SurveyMonkey Audience, over the period November 18 -19, 2013. Information on how respondents are recruited can be found here.
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