San Francisco, CA | November 19, 2014
It’s almost Black Friday and millions of Americans will flood into stores to buy their big purchases for the holiday season. But, as a recent Credit.com survey reveals, mounting pressure from store clerks to open store credit cards leaves many Americans feeling bullied while holiday shopping.
A survey conducted by Credit.com found that 31 percent – or three in ten Americans – feel bullied when the store clerk asks if they’d like to open a store credit card to receive a discount. And, customers aren’t a fan of the pressure tactic: Almost half (49 percent) regret their decision to open a store card during the holiday season and more than half (57 percent) of shoppers say they avoid returning to the store where they felt bullied. The November 2014 survey was conducted online among 1,320 Americans ages 18 and older.
More findings about store clerk bullying and the opening of store credit cards during the holiday shopping season, according to U.S. adults:
To help customers make smarter decisions about store credit and avoid feeling bullied this Black Friday, Credit.com’s Director of Consumer Education, Gerri Detweiler, has five questions every shopper should ask before opening a store credit card:
To learn more, please visit Credit.com.
This survey was conducted online within the United States by SurveyMonkey Audience on behalf of Credit.com from November 5 to 14, 2014, among 1,320 adults ages 18 and older. Margin of error for the survey was +/-3%. For complete survey methodology please contact Madeline Willman of SHIFT Communications at firstname.lastname@example.org.
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